Competitive Data for RM Forecasting and Optimization
The PROS Science team continuously works on innovative projects and research initiatives to move forward the PROS solutions, including PROS Revenue Management. In this session, Ravi Kumar, Lead Scientist at PROS, provides insight into the work he and our airline partners have done for incorporating competitive data into our willingness-to-pay model. This session gives airline revenue managers a brief overview of how the data was used and key outcomes from the research. After the video, if you'd like to learn more about the research, you can access the full paper published in the Journal of Revenue and Pricing Management.